B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$6
$6 -- cost per install for SLG and 4X games (iOS) (2026)
iOS CPI for SLG and 4X mobile games is approximately $5.50.
- The source text notes the figure as approximate ('sits at approximately $5.50').
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$6
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
Source
Business of Apps
Primary
Tier B
https://www.businessofapps.com/insights/mobile-gaming-marketing-trends-whitepaper-2026/ ↗
Source Article
UA Strategy for SLG and 4X Mobile Games: What Works at Scale
Original Research
Business of Apps
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
SLG and 4X games (iOS): $6 cost per install. Source: Business of Apps (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/slg-4x-ios-cpi
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<blockquote cite="https://lighthousedata.io/data/slg-4x-ios-cpi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$6</strong> -- cost per install for SLG and 4X games (iOS)<br><small>Source: Business of Apps (2026) · <a href="https://lighthousedata.io/data/slg-4x-ios-cpi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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