B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
46%
46% -- short form video engagement overindex for EPIC Consumer Analysis client target audiences (2026)
Target audiences who engage in more social, experience-driven moments are 46% more engaged with short-form video compared to the baseline.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Elevate (oneelevate.com)
Primary
Tier B
https://www.oneelevate.com/article/why-fun-connection-and-belonging-are-serious-business ↗
Source Article
Why Fun, Connection, and Belonging Are Serious Business
Original Research
Elevate (oneelevate.com)
· Original study ↗
Methodology
EPIC Consumer Analysis conducted by Elevate for a client; overindex vs. baseline
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
EPIC Consumer Analysis client target audiences: 46% short form video engagement overindex. Source: Elevate (oneelevate.com) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/short-form-video-engagement-overindex-46
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<blockquote cite="https://lighthousedata.io/data/short-form-video-engagement-overindex-46" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- short form video engagement overindex for EPIC Consumer Analysis client target audiences<br><small>Source: Elevate (oneelevate.com) (2026) · <a href="https://lighthousedata.io/data/short-form-video-engagement-overindex-46" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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