B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
4.29%
4.29% -- email referral traffic share for Shopify stores (2026)
Email referrals account for 4.29% of traffic generated from referral programs across Shopify stores.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
4.29%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
93
Sources (3)
buildwithtoki.com
Primary
Tier B
https://www.buildwithtoki.com/blog-post/shopify-referral-software ↗
Source Article
Toki | #1 Shopify Loyalty Program App
Top Shopify Referral Software for Explosive Growth
Find the best Shopify referral software to boost sales & loyalty. Our guide helps you choose, launch, and optimize your program for growth.
At its core, Shopify referral software is what brings old-school word-of-mouth marketing into the digital age…
Also cited by
shopify.com
https://www.shopify.com/
2026-08-16
anthropic.com
https://www.anthropic.com/
2026-08-16
Original Research
buildwithtoki.com
· Original study ↗
Methodology
Data from across Shopify stores.
Methodology documented
Segmentation
IndustryRetail
Channelemail
Cite this stat
Plain Text
Shopify stores: 4.29% email referral traffic share. Source: buildwithtoki.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/shopify-email-referral-traffic
HTML Embed
<blockquote cite="https://lighthousedata.io/data/shopify-email-referral-traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.29%</strong> -- email referral traffic share for Shopify stores<br><small>Source: buildwithtoki.com (2026) · <a href="https://lighthousedata.io/data/shopify-email-referral-traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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