B
Evidence Grade B
Safe to Cite
Current
50%
50% -- customer acquisition cost reduction for Shopify Plus users (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
94
Sources (2)
Shopify
Primary
Tier C
https://www.shopify.com/audiences?itcat=enterprise&itterm=blog post-24q3_baubacbcaam ↗
Source Article
Shopify Audiences: Find more buyers and maximize your ad performance
Shopify Audiences
Drive up to 2x more retargeting conversions
Not on Shopify Plus? Upgrade now
*Ad campaigns using the latest version of Shopify Audiences Retargeting Boost lists have demonstrated as much as 2 times more orders for every marketing dollar spent on retargeting compared to the next-bes…
Also cited by
Shopify
https://www.shopify.com/ie/plus
2026-08-14
Original Research
Shopify
· Original study ↗
Methodology
Results may vary.
Segmentation
IndustryRetail
Company SizeEnterprise
Channelcontent
Cite this stat
Plain Text
Shopify Plus users: 50% customer acquisition cost reduction. Source: Shopify (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/shopify-audiences-customer-acquisition-costs
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<blockquote cite="https://lighthousedata.io/data/shopify-audiences-customer-acquisition-costs" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- customer acquisition cost reduction for Shopify Plus users<br><small>Source: Shopify (2026) · <a href="https://lighthousedata.io/data/shopify-audiences-customer-acquisition-costs" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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