27%
27% -- conversion rate lift for SEMrush MyReports triggered email campaign (users of the two biggest tools integrated with MyReports) (2025)
SEMrush observed a 27% increase in conversion rate (first payments) from a triggered email campaign for users of the two largest tools integrated with MyReports compared to a control group.
- 75% of participants in the experiment did not open the email
- Statistically significant difference measured at a 97% confidence level
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Triggered campaign with control group; statistically significant difference between control and experimental group at a 97% confidence level. Article undated; vintage inferred from archive capture date (Feb 6, 2025).
<blockquote cite="https://lighthousedata.io/data/semrush-myreports-email-conversion-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- conversion rate lift for SEMrush MyReports triggered email campaign (users of the two biggest tools integrated with MyReports)<br><small>Source: Maestra (2025) · <a href="https://lighthousedata.io/data/semrush-myreports-email-conversion-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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