B
Evidence Grade B
Graded
under review
Safe to Cite
Current
39%
39% -- agent finding via referrals for home sellers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
39%
Unit
Percentage
Data Vintage
2026
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
National Association of Realtors
Primary
Tier C
https://bfpminc.com/investor-guide/real-estate-marketing-tips-to-create-flawless-property-listings/ ↗
Source Article
5 Effective Property Marketing Techniques to Level
Original Research
National Association of Realtors
· Original study ↗
Methodology
Attributed to National Association of Realtors
Methodology documented
Segmentation
IndustryReal Estate
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
home sellers: 39% agent finding via referrals. Source: National Association of Realtors (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sellers-agent-referrals-39pct
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<blockquote cite="https://lighthousedata.io/data/sellers-agent-referrals-39pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>39%</strong> -- agent finding via referrals for home sellers<br><small>Source: National Association of Realtors (2026) · <a href="https://lighthousedata.io/data/sellers-agent-referrals-39pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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