B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
10%
10% -- click through rate uplift for Google Ads seller ratings (2024)
Displaying star ratings (Seller Ratings) in Google Ads increases CTR by an average of 10%, based on data from Zaufane.pl.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zaufane.pl
Primary
Tier B
https://www.adtrip.pl/post/ugc-i-opinie-wideo-w-sprzedazy-cateringu-dietetycznego-jak-wplywaja-na-za… ↗
Source Article
UGC i opinie wideo w sprzedaży cateringu dietetycznego: jak wpływają na zamówienia [case study] | Adtrip Blog - Adtrip
Spis treści
- Rynek cateringu dietetycznego - koniec walki ceną, czas na zaufanie
- Wartość rynku a realny wzrost zamówień
- Zjawisko cenowego nomadyzmu w e-commerce
- Dlaczego opinie i gwiazdki decydują o sprzedaży (twarde dane)
- Wpływ recenzji na koszty reklamowe (CPC i CTR)
- SEO i widoczność w …
Original Research
Zaufane.pl
· Original study ↗
Methodology
Data from review platform Zaufane.pl: displaying star ratings (Seller Ratings) in Google Ads increases CTR by an average of 10%. No explicit date; publication year used.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Ads seller ratings: 10% click through rate uplift. Source: Zaufane.pl (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/seller-ratings-ctr-uplift-google-ads
HTML Embed
<blockquote cite="https://lighthousedata.io/data/seller-ratings-ctr-uplift-google-ads" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- click through rate uplift for Google Ads seller ratings<br><small>Source: Zaufane.pl (2024) · <a href="https://lighthousedata.io/data/seller-ratings-ctr-uplift-google-ads" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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