B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
50%
50% -- click increase from email segmentation for segmented email campaigns (2025)
Segmented emails generate 50% to 100% more clicks compared to unsegmented emails sent to the entire list.
- Reported as a range (50-100%) without citation to original research
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
marketoros.ro
Primary
Tier C
https://marketoros.ro/glosar/segmentare ↗
Source Article
Segmentare — Ce inseamna? | Glosar Marketing Digital
Segmentare
Impartirea listei de abonati in grupuri bazate pe caracteristici comune pentru mesaje personalizate.
Definitie Completa
Segmentarea in email marketing este procesul de impartire a listei de abonati in grupuri mai mici, bazate pe caracteristici comune: comportament de cumparare, demografic…
Original Research
marketoros.ro
· Original study ↗
Methodology
Range 50-100%; midpoint extracted. Source does not cite original study.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
segmented email campaigns: 50% click increase from email segmentation. Source: marketoros.ro (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/segmented-emails-more-clicks
HTML Embed
<blockquote cite="https://lighthousedata.io/data/segmented-emails-more-clicks" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- click increase from email segmentation for segmented email campaigns<br><small>Source: marketoros.ro (2025) · <a href="https://lighthousedata.io/data/segmented-emails-more-clicks" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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