B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- segmented email click through rate lift for Segmented email campaigns (vs. non-segmented campaigns) (2023)
Segmented email campaigns drive 50% more click-throughs compared to non-segmented email campaigns.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
HubSpot
Primary
Tier C
https://www.truvisibility.com/blog/email-list-acquisition-tips-for-service-businesses-and-contractor… ↗
Source Article
Email List Acquisition Tips for Service Businesses and Contractors
Email marketing remains one of the most effective ways to reach, engage with, convert, and keep customers. For service businesses and contractors, building a robust email list is crucial for maintaining communication with clients, promoting services, and driving business growth. Here, we’ll explore …
Original Research
HubSpot
· Original study ↗
Methodology
No date stated in article; vintage approximated. Lift measured vs. non-segmented campaigns; cited to HubSpot's email marketing statistics blog.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Segmented email campaigns (vs. non-segmented campaigns): 50% segmented email click through rate lift. Source: HubSpot (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/segmented-email-campaigns-50-more-clicks
HTML Embed
<blockquote cite="https://lighthousedata.io/data/segmented-email-campaigns-50-more-clicks" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- segmented email click through rate lift for Segmented email campaigns (vs. non-segmented campaigns)<br><small>Source: HubSpot (2023) · <a href="https://lighthousedata.io/data/segmented-email-campaigns-50-more-clicks" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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