B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
68%
68% -- social commerce investment planned increase for Southeast Asian retailers (2024)
68% of Southeast Asian retailers plan to increase investment in social commerce over the next 12 months.
Lighthouse Research Team
Last verified:
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Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2024
Entity
Geography
APAC
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Source Article
Analysis | MartechAsia
Southeast Asia’s retailers bet big on social comme...
By MartechAsia Editors | Jul 16, 2024
New report highlights importance of customer-first...
By MartechAsia Editors | Jul 11, 2024
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By MartechAsia Editors | Jul 10, 2024
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Methodology
Report cited by MartechAsia; underlying survey methodology not stated in excerpt
Methodology documented
Segmentation
IndustryRetail
RegionAPAC
Channelsocial
Cite this stat
Plain Text
Southeast Asian retailers: 68% social commerce investment planned increase. Source: (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sea-retailers-social-commerce-investment-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sea-retailers-social-commerce-investment-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- social commerce investment planned increase for Southeast Asian retailers<br><small>Source: (2024) · <a href="https://lighthousedata.io/data/sea-retailers-social-commerce-investment-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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