B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

20%

20% -- ctr uplift potential for Product pages with review and rating schema markup (Glossier) (2025)

2025  · Digital.Marketing

Implementing review and rating schema markup on Glossier product pages has the potential to provide a 20-30% CTR uplift in SERPs.

  • Publisher projection/estimate depending on current review volume and display rate
  • Range reported as 20-30%
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Attribution: Digital.Marketing View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Product pages with review and rating schema markup (Glossier)
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Digital.Marketing Primary Tier A
https://digital.marketing/company/glossier ↗
Confidence: 32/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Glossier Digital Marketing Profile & Scorecard
Glossier glossier.com · Ecommerce · New York, United States A digital marketing intelligence profile of Glossier (Ecommerce, New York, United States): its SEO, AI readiness, website quality, authority, and marketing technology — analyzed by Digital.Marketing. Overview Glossier operates a direct-to-c…
Original Research
Digital.Marketing · Original study ↗

Publisher-projected uplift from implementing Product/AggregateRating schema markup; range 20-30%, midpoint 25% used; depends on current review volume and display rate

Methodology documented
IndustryBeauty & Cosmetics Company SizeMid-market RegionUS RoleSEO Specialist Channelsearch
Plain Text
Product pages with review and rating schema markup (Glossier): 20% ctr uplift potential. Source: Digital.Marketing (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/schema-markup-ctr-uplift-potential
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<blockquote cite="https://lighthousedata.io/data/schema-markup-ctr-uplift-potential" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- ctr uplift potential for Product pages with review and rating schema markup (Glossier)<br><small>Source: Digital.Marketing (2025) · <a href="https://lighthousedata.io/data/schema-markup-ctr-uplift-potential" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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