B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
7,000,000
7,000,000 -- households viewing for Samba TV (Oscars telecast) (2022)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
7,000,000
Unit
Count
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
entertainmentstrategyguy.com
Primary
Tier B
https://entertainmentstrategyguy.com/2022/03/30/bringing-numbers-to-a-slap-fight-even-more-oscar-tho… ↗
Source Article
Bringing Numbers to a Slap Fight: Even More Oscar Thoughts - Entertainment Strategy Guy
Normally, I’d tell you that awards shows don’t matter. The Emmys? The Grammys? The Golden Globe? (May they rest in peace…?) When it comes to business strategy, they don’t really matter
Frankly, it’s fun to find out who wins or loses awards, but rarely impacts actual business strategy.
But if you’re …
Original Research
entertainmentstrategyguy.com
· Original study ↗
Methodology
Samba TV Live TV household ratings; 2021 figure was 7 million
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Samba TV (Oscars telecast): 7,000,000 households viewing. Source: entertainmentstrategyguy.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/samba-tv-oscars-households-2021-2022
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<blockquote cite="https://lighthousedata.io/data/samba-tv-oscars-households-2021-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7,000,000</strong> -- households viewing for Samba TV (Oscars telecast)<br><small>Source: entertainmentstrategyguy.com (2022) · <a href="https://lighthousedata.io/data/samba-tv-oscars-households-2021-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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