B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

330,000

330,000 -- households viewing for Apple TV+ (Ghosted) (H1 2023)

H1 2023  · Samba TV

According to Samba TV, the Apple TV+ movie Ghosted drew 330,000 viewing households in its first two days.

  • Covers first two days of release only
  • US smart TV viewership measured by Samba TV
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Attribution: Samba TV View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
330,000
Unit
Count
Data Vintage
H1 2023
Entity
Apple TV+ (Ghosted)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Samba TV Primary Tier B
https://entertainmentstrategyguy.com/2023/08/08/over-40-of-the-biggest-flops-bombs-and-misses-for-fi… ↗
Confidence: 53/100 Vintage: H1 2023 Channel: Deep Crawl
Source Article
Over 40 of the Biggest Flops, Bombs and Misses for Film in the First Half of 2023 - Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Subscribe here.) It’s August, which means…
Original Research
Samba TV · Original study ↗

Samba TV viewership measurement as cited by Entertainment Strategy Guy

Methodology documented
Industrymarketing
Plain Text
Apple TV+ (Ghosted): 330,000 households viewing. Source: Samba TV (H1 2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ghosted-samba-tv-first-two-days-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ghosted-samba-tv-first-two-days-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>330,000</strong> -- households viewing for Apple TV+ (Ghosted)<br><small>Source: Samba TV (H1 2023) · <a href="https://lighthousedata.io/data/ghosted-samba-tv-first-two-days-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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