B
Evidence Grade B
Graded
under review
Safe to Cite
Current
40%
40% -- salespeople closing 2 to 5 deals via social media for salespeople (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
yesware.com
Primary
Tier C
https://www.yesware.com/blog/leveraging-social-media-in-sales/ ↗
Source Article
Leveraging Social Media in Sales
Leveraging Social Media in Sales
Sophia Seltenreich
Social media is more than a marketing tool — platforms like Facebook, Twitter, LinkedIn and Instagram can amplify your sales team’s performance.
According to a report from Aberdeen Research Group, sales reps who have leveraged social selling in the…
Original Research
yesware.com
· Original study ↗
Methodology
Survey cited in article; original publisher and methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
salespeople: 40% salespeople closing 2 to 5 deals via social media. Source: yesware.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/salespeople-closed-deals-social-media
HTML Embed
<blockquote cite="https://lighthousedata.io/data/salespeople-closed-deals-social-media" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- salespeople closing 2 to 5 deals via social media for salespeople<br><small>Source: yesware.com (2026) · <a href="https://lighthousedata.io/data/salespeople-closed-deals-social-media" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.