B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
45%
45% -- share using ai at least weekly for sales and marketing experts (2025)
45% of surveyed sales and marketing experts use AI at least once a week.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
45%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
1,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
itconsultants.ai
Primary
Tier C
https://www.itconsultants.ai/blog/ai-in-sales/ ↗
Source Article
Reinvent how sales teams close deals, automate prospecting tasks, and generate leads using AI in marketing and sales. What was once a rumour of automation and innovation has become a common application in various sales and marketing workflows, automating routine tasks, improving accuracy, and person…
Original Research
itconsultants.ai
· Original study ↗
Methodology
AI-based survey of over 1,000 respondents
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
sales and marketing experts: 45% share using ai at least weekly. Source: itconsultants.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sales-marketing-ai-weekly-use-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sales-marketing-ai-weekly-use-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- share using ai at least weekly for sales and marketing experts<br><small>Source: itconsultants.ai (2025) · <a href="https://lighthousedata.io/data/sales-marketing-ai-weekly-use-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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