B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
30%
30% -- deal closure rate increase for sales teams using automation tools (2021)
Sales teams utilizing automation tools can see a 30% increase in deal closures.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IDC
Primary
Tier C
https://mapmycustomers.me/2021/01/18/breaking-down-the-sales-process/ ↗
Source Article
Breaking Down the Sales Process [What It Is and 4 Sales Process Examples] - Map My Customers
It will be much more difficult for sales reps to close deals consistently if they don’t know exactly how to get there. This is where a sales process comes in. As with implementing any business processes, a structured and effective sales process will help streamline the sales journey and result in a …
Original Research
IDC
· Original study ↗
Methodology
Cited IDC survey; methodology not detailed in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
sales teams using automation tools: 30% deal closure rate increase. Source: IDC (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sales-automation-deal-closure-increase
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<blockquote cite="https://lighthousedata.io/data/sales-automation-deal-closure-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- deal closure rate increase for sales teams using automation tools<br><small>Source: IDC (2021) · <a href="https://lighthousedata.io/data/sales-automation-deal-closure-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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