B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
200,000,000
200,000,000 -- campaign video views for Josh #SalaamGen60 campaign (2024-08)
The Josh #SalaamGen60 campaign generated over 200 million video views.
- Reported as over 200 million views
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
200,000,000
Unit
Count
Data Vintage
2024-08
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Josh (VerSe Innovation)
Primary
Tier A
https://indianconventions.in/2024/08/14/silverstars-foundation-and-josh-celebrate-indias-78th-indepe… ↗
Source Article
As India proudly marks its 78th Independence Day, SilverStars Foundation and Josh, Indias fastest growing and most engaged short-video app, have announced the launch of the #SalaamGen60 campaign video, a heartfelt tribute to the elder generation of the nation. The campaign honours those aged 60 and …
Original Research
Josh (VerSe Innovation)
· Original study ↗
Methodology
Platform-reported campaign performance metrics
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Josh #SalaamGen60 campaign: 200,000,000 campaign video views. Source: Josh (VerSe Innovation) (2024-08). Via Lighthouse Intelligence -- https://lighthousedata.io/data/salaamgen60-campaign-views-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/salaamgen60-campaign-views-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>200,000,000</strong> -- campaign video views for Josh #SalaamGen60 campaign<br><small>Source: Josh (VerSe Innovation) (2024-08) · <a href="https://lighthousedata.io/data/salaamgen60-campaign-views-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.