B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
120,000,000
120,000,000 -- audience reach for The Roku Channel (Q4 2023)
The Roku Channel reaches U.S. households with an estimated 120 million people as of Q4 2023.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
120,000,000
Unit
Count
Data Vintage
Q4 2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nielsen
Primary
Tier A
https://digitalmedianet.com/roku-lands-exclusive-rights-to-major-league-baseball-sunday-leadoff/ ↗
Source Article
Roku Lands Exclusive Rights to Major League Baseball Sunday Leadoff
Roku Lands Exclusive Rights to Major League Baseball Sunday Leadoff
Roku now offers Sunday MLB games for free and new MLB Zone including an MLB FAST channel, for all things baseball
SAN JOSE, Calif.–(BUSINESS WIRE)–Roku (NASDAQ: ROKU) has secured the exclusive multi-year rights for Major League Base…
Original Research
Nielsen
· Original study ↗
Methodology
Company press release citing the Nielsen Gauge Report
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| Q4 2020 | 63,000,000 | |
| Q4 2023 (current) | 120,000,000 | +90.5% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
The Roku Channel: 120,000,000 audience reach. Source: Nielsen (Q4 2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/roku-channel-us-reach-120m-q4-2023
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<blockquote cite="https://lighthousedata.io/data/roku-channel-us-reach-120m-q4-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>120,000,000</strong> -- audience reach for The Roku Channel<br><small>Source: Nielsen (Q4 2023) · <a href="https://lighthousedata.io/data/roku-channel-us-reach-120m-q4-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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