B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
1%
1% -- negative customer feedback rate for Rokt Thanks customers (all platform customers) (2024)
All Rokt Thanks customers received a negative customer feedback rate of less than 1% across more than 1 billion transactions.
- Stated as an upper bound ('less than 1%')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
1%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
1,000,000,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Aftersell (Rokt)
Primary
Tier A
https://www.aftersell.com/blog/power-of-network-offers ↗
Source Article
5 ways to turn every transaction into profit: harness the power of Rokt Thanks
Original Research
Aftersell (Rokt)
· Original study ↗
Methodology
Reported as 'less than 1%' across 1B+ transactions; value represents the stated upper bound
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Rokt Thanks customers (all platform customers): 1% negative customer feedback rate. Source: Aftersell (Rokt) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/rokt-thanks-negative-feedback-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/rokt-thanks-negative-feedback-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1%</strong> -- negative customer feedback rate for Rokt Thanks customers (all platform customers)<br><small>Source: Aftersell (Rokt) (2024) · <a href="https://lighthousedata.io/data/rokt-thanks-negative-feedback-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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