B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

25%

25% -- return on investment for CPG giant (2026)

2026  · Savage Global Marketing

ROI rose 25% in the first quarter for a CPG giant within 90 days of partnering with Savage.

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Attribution: Savage Global Marketing View source
Lighthouse Research Team
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Source verified Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
CPG giant
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Savage Global Marketing Primary Tier A
https://www.savageglobalmarketing.com/blogs/the-hidden-roi-of-transparency-why-visibility-builds-str… ↗
Confidence: 65/100 Vintage: 2026 Channel: Cc Extraction
Source Article
The Hidden ROI of Transparency: Why Visibility Builds Stronger Agency-Client Relationships
Transparency isn’t a buzzword—it’s the currency of trust. And without trust, marketing leaders can’t earn bigger budgets, better buy-in, or long-term results. Why Most Agency “Transparency” Isn’t Real Too many agencies rely on vague reports and promises. Clients see outputs, not effort. Leaders are …
Original Research
Savage Global Marketing · Original study ↗

Case Example: Global Brand Rebuilds Trust

Methodology documented
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Plain Text
CPG giant: 25% return on investment. Source: Savage Global Marketing (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/roi-rise-25-percent
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<blockquote cite="https://lighthousedata.io/data/roi-rise-25-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- return on investment for CPG giant<br><small>Source: Savage Global Marketing (2026) · <a href="https://lighthousedata.io/data/roi-rise-25-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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