B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

23%

23% -- net revenue retention rate uplift for companies with integrated RevOps function (2023)

2023  · Forrester

Companies with an integrated RevOps function achieve 23% higher net revenue retention compared to siloed organizations, according to a 2023 Forrester study.

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Attribution: Forrester View source
Lighthouse Research Team
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Source verified Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2023
Entity
companies with integrated RevOps function
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Forrester Primary Tier C
https://remotereps.com/services/cold-calling/revenue-operations-strategy ↗
Confidence: 49/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Revenue Operations Strategy: The Complete Guide for B2B Growth | RemoteReps
revenue operations strategy: strategic guide from RemoteReps. RemoteReps Author Last updated:07/27/2026 12 min read A revenue operations strategy is the operating system that connects Sales, Marketing, and Customer Success into a single, measurable revenue engine. Companies that get this right close…
Original Research
Forrester · Original study ↗

Forrester study comparing integrated RevOps organizations vs siloed organizations, as cited by RemoteReps

Methodology documented
IndustryB2B Company SizeMid-market RoleAll marketers
Plain Text
companies with integrated RevOps function: 23% net revenue retention rate uplift. Source: Forrester (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/revops-net-revenue-retention-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/revops-net-revenue-retention-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- net revenue retention rate uplift for companies with integrated RevOps function<br><small>Source: Forrester (2023) · <a href="https://lighthousedata.io/data/revops-net-revenue-retention-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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