B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
35%
35% -- click through rate lift from reviews for AI Overview cited pages (2026)
Review consensus can lift cited click-through rate (CTR) by 35%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
seovendor.co
Primary
Tier C
https://seovendor.co/ai-overviews-recommend-competitors-69-of-time-how-to-fix-your-content/ ↗
Source Article
AI Overviews Recommend Competitors 69% of Time — How to Fix Your Content
AI overviews often point to competitors. In some audits, the AI overview competitor recommendation rate reaches 69%. This can happen when your copy gives broad context plus weak brand cues that models reuse as rival names in summaries.
Table of Contents
As a result, fixes start in your content. We w…
Original Research
seovendor.co
· Original study ↗
Methodology
Claim about review consensus lifting cited CTR; attribution unclear
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI Overview cited pages: 35% click through rate lift from reviews. Source: seovendor.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/reviews-cited-ctr-lift-35
HTML Embed
<blockquote cite="https://lighthousedata.io/data/reviews-cited-ctr-lift-35" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- click through rate lift from reviews for AI Overview cited pages<br><small>Source: seovendor.co (2026) · <a href="https://lighthousedata.io/data/reviews-cited-ctr-lift-35" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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