B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
76%
76% -- share of retailers finding sampling effective for Retailers (2026)
76% of retailers felt product sampling was effective at generating sales according to a study from Cadent Consulting Group.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Cadent Consulting Group
Primary
Tier C
https://alittle-bird.com/workplace-sampling-is-what-youve-been-missing/ ↗
Source Article
Workplace sampling is what you’ve been missing
Original Research
Cadent Consulting Group
· Original study ↗
Methodology
Study by Cadent Consulting Group, cited by A Little Bird
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Retailers: 76% share of retailers finding sampling effective. Source: Cadent Consulting Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/retailers-sampling-effective-sales
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<blockquote cite="https://lighthousedata.io/data/retailers-sampling-effective-sales" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- share of retailers finding sampling effective for Retailers<br><small>Source: Cadent Consulting Group (2026) · <a href="https://lighthousedata.io/data/retailers-sampling-effective-sales" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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