B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

80%

80% -- refillable purchase willingness for survey respondents (2023)

2023  · PRNewswire

80% of survey respondents claimed that they would be willing to purchase refillable items to help tackle environmental degradation.

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Attribution: PRNewswire View source
Lighthouse Research Team
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Source verified Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2023
Entity
survey respondents
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
PRNewswire Primary Tier C
https://lab42.dev/en/blog/the-role-of-brands-in-e-commerce-personalization-ecology ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
According to Statista, the share of retail eCommerce sales that are projected to be generated online in 2024 will reach 20.3%, approximately fifty percent of the total global sales which will be around $6.3 trillion USD. Further, it is estimated that the number of online shoppers will reach 2.77 bil…
Original Research
PRNewswire · Original study ↗

PRNewswire research cited

Methodology documented
IndustryeCommerce RegionGlobal RoleAll marketers Channelmulti-channel
Plain Text
survey respondents: 80% refillable purchase willingness. Source: PRNewswire (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/refillable-products-willingness
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<blockquote cite="https://lighthousedata.io/data/refillable-products-willingness" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- refillable purchase willingness for survey respondents<br><small>Source: PRNewswire (2023) · <a href="https://lighthousedata.io/data/refillable-products-willingness" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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