B Evidence Grade B Graded under review Safe to Cite Current

54%

54% -- return on ad spend growth rate for Game publisher (2026)

2026  · Mapendo

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Attribution: Mapendo View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
54%
Unit
Percentage
Data Vintage
2026
Entity
Game publisher
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

65/100 confidence
Extraction
50
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Mapendo Primary Tier C
https://mapendo.co/blog/global-game-publisher-experiences-a-10x-in-app-revenues-increase-thanks-to-m… ↗
Confidence: 57/100 Vintage: 2026 Channel: Common Crawl
Source Article
Global Game Publisher experiences a 10x In-App Revenues increase thanks to Mapendo's help | Mapendo Blog
Also cited by
2026-08-18
2026-08-18
Original Research
Mapendo · Original study ↗

Additional ROAS increase from engaged users' referrals over 6 months.

Methodology documented
IndustryMedia Company SizeAll sizes RegionGlobal Channelmulti-channel
Plain Text
Game publisher: 54% return on ad spend growth rate. Source: Mapendo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/referral-roas-increase
HTML Embed
<blockquote cite="https://lighthousedata.io/data/referral-roas-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>54%</strong> -- return on ad spend growth rate for Game publisher<br><small>Source: Mapendo (2026) · <a href="https://lighthousedata.io/data/referral-roas-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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