B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80,000
80,000 -- campaign participation count for Reebok Freestyle Hi mobile campaign (Germany and Austria) (2008)
Approximately 80,000 people in Germany and Austria used the campaign tool to custom-design a Reebok Freestyle Hi shoe.
- The source notes this number as approximately 80,000.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80,000
Unit
Count
Data Vintage
2008
Entity
Geography
DE
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gofresh GmbH (itsmy.com)
Primary
Tier B
http://www.txtimpact.com/reebok.asp ↗
Source Article
Original Research
Gofresh GmbH (itsmy.com)
· Original study ↗
Methodology
Campaign participation data reported by Gofresh GmbH (itsmy.com)
Methodology documented
Segmentation
IndustryRetail
RegionDE
Channelmulti-channel
Cite this stat
Plain Text
Reebok Freestyle Hi mobile campaign (Germany and Austria): 80,000 campaign participation count. Source: Gofresh GmbH (itsmy.com) (2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/reebok-mobile-campaign-design-tool-users
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<blockquote cite="https://lighthousedata.io/data/reebok-mobile-campaign-design-tool-users" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80,000</strong> -- campaign participation count for Reebok Freestyle Hi mobile campaign (Germany and Austria)<br><small>Source: Gofresh GmbH (itsmy.com) (2008) · <a href="https://lighthousedata.io/data/reebok-mobile-campaign-design-tool-users" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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