15% -- consumers reading blogs to learn about brands for survey respondents (2026)

Name: Consumers Reading Blogs To Learn About Brands Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-27

2026 · HubSpot

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Attribution: HubSpot View source

Lighthouse Research Team

Last verified: 2026-09-27 · How we verify data →

Source verified Evidence graded

Value

15%

Unit

Percentage

Data Vintage

2026

Entity

survey respondents

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

HubSpot Primary Tier B

https://allinblogger.com/blogging-statistics/ ↗

Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl

Source Article

Blogging Statistics & Facts to Know in 2026 (Updated) - AllinBlogger

Blogging Statistics & Facts to Know (Updated) Starting a blog is a brilliant idea. However, you can just hit the publish button without getting some facts right. It’s like playing chess without learning the rules first. And you know what will happen? You’ll fail or learn the hard way. But this doesn…

Original Research

HubSpot · Original study ↗

Methodology

Cited from HubSpot

Methodology documented

Segmentation

Industrymarketing

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Plain Text

survey respondents: 15% consumers reading blogs to learn about brands. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/readers-read-blogs-about-brands

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<blockquote cite="https://lighthousedata.io/data/readers-read-blogs-about-brands" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- consumers reading blogs to learn about brands for survey respondents<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/readers-read-blogs-about-brands" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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