B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
61%
61% -- share shopping via instagram tiktok for UAE & KSA consumers (2026)
61% of KSA and UAE consumers are more likely to shop through Instagram and TikTok during Ramadan.
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Lighthouse Research Team
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Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
YouGov
Primary
Tier C
https://dmidigitalmarketing.com/20-key-ramadan-marketing-stats-for-brands-in-2026/ ↗
Source Article
20 Key Ramadan Marketing Stats for Brands in 2026 -
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ToggleWhat does recent data reveal about global and regional marketing for Ramadan in 2026? In this listicle, we highlight 20 key stats from trusted sources such as Google, Meta, and YouGov — offering actionable insights to help brands plan campaigns that resonate with consumers and …
Original Research
YouGov
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Methodology
Cited from YouGov
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Plain Text
UAE & KSA consumers: 61% share shopping via instagram tiktok. Source: YouGov (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ramadan-social-shopping-61
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<blockquote cite="https://lighthousedata.io/data/ramadan-social-shopping-61" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- share shopping via instagram tiktok for UAE & KSA consumers<br><small>Source: YouGov (2026) · <a href="https://lighthousedata.io/data/ramadan-social-shopping-61" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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