B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
13%
13% -- roi boost for McDonald’s (2022)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
13%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Deloitte
Primary
Tier B
https://www2.deloitte.com/au/en/pages/about-deloitte/articles/audio-edge-report.html ↗
Source Article
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Original Research
Deloitte
· Original study ↗
Methodology
Source: The Audio Edge Report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
McDonald’s: 13% roi boost. Source: Deloitte (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/radio-roi-mcdonalds
HTML Embed
<blockquote cite="https://lighthousedata.io/data/radio-roi-mcdonalds" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- roi boost for McDonald’s<br><small>Source: Deloitte (2022) · <a href="https://lighthousedata.io/data/radio-roi-mcdonalds" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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