B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

45%

45% -- consumer response rate for QSR customers (2021)

2021  · n=1,000  · Celtra

45% of surveyed QSR customers were enticed by personalised offers/discounts and tended to increase how much money they spent on food orders and how often they visited QSRs.

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Attribution: Celtra View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
45%
Unit
Percentage
Data Vintage
2021
Entity
QSR customers
Sample Size
1,000
Geography
UK
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Celtra Primary Tier C
https://pointone-epos.co.uk/how-to-improve-and-grow-your-takeaway-delivery-business/ ↗
Confidence: 48/100 Vintage: 2021 Channel: Deep Crawl
Source Article
So how can restaurant operators continue to capitalise on this ongoing appetite for takeaway and ensure that this lucrative revenue stream continues to grow and prosper? We take a look at five main areas that you should focus on: 1. Optimise your staffing We know how difficult it is to attain staff …
Original Research
Celtra · Original study ↗

Celtra survey of 1000 QSR customers

Methodology documented
IndustryRetail RegionUK Channelmulti-channel
Plain Text
QSR customers: 45% consumer response rate. Source: Celtra (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/qsr-personalised-offers-celtra
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<blockquote cite="https://lighthousedata.io/data/qsr-personalised-offers-celtra" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- consumer response rate for QSR customers<br><small>Source: Celtra (2021) · <a href="https://lighthousedata.io/data/qsr-personalised-offers-celtra" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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