B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
90%
90% -- share of shoppers reading reviews before purchase for Konsumenci e-commerce (2026)
90% of people browse reviews before finalizing an online order.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
adtrip.pl
Primary
Tier C
https://www.adtrip.pl/post/zgodnosc-kreacji-wideo-ugc-z-rodo-dla-branzy-cateringow-dietetycznych ↗
Source Article
Zgodność kreacji wideo UGC z RODO dla branży cateringów dietetycznych | Adtrip Blog - Adtrip
Spis treści
- Dlaczego naturalne wideo od klientów sprzedaje diety pudełkowe
- RODO i prawo do wizerunku - ramy prawne dla Twojego sklepu
- Narzędzia do zbierania wideo i opinii w polskim e-commerce
- Zautomatyzowany proces pozyskiwania materiałów od kupujących
- Dystrybucja i wykorzystanie materiał…
Original Research
adtrip.pl
· Original study ↗
Methodology
Cytowane bez wskazania pierwotnego źródła
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Konsumenci e-commerce: 90% share of shoppers reading reviews before purchase. Source: adtrip.pl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/przegladanie-opinii-przed-zamowieniem-90-proc
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<blockquote cite="https://lighthousedata.io/data/przegladanie-opinii-przed-zamowieniem-90-proc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- share of shoppers reading reviews before purchase for Konsumenci e-commerce<br><small>Source: adtrip.pl (2026) · <a href="https://lighthousedata.io/data/przegladanie-opinii-przed-zamowieniem-90-proc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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