B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
39.7%
39.7% -- roi for Project B: fast-fashion retailer ecommerce campaign on PropellerAds (In-Page Push iOS, Push, Survey Exit; Western Tier-1 GEOs) (2025)
Project B ecommerce campaign achieved an average ROI of 39.7%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
39.7%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PropellerAds
Primary
Tier C
https://www.affpaying.com/blog/case-study-scaling-ecommerce-with-push-ads-for-20-30-roi ↗
Source Article
Case Study: Scaling Ecommerce With Push Ads For 20
Original Research
PropellerAds
· Original study ↗
Methodology
Average ROI over the 4-5 month campaign period, with stronger performance on iOS traffic in Tier-1 markets; no explicit dates, article collected Sep 2026.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Project B: fast-fashion retailer ecommerce campaign on PropellerAds (In-Page Push iOS, Push, Survey Exit; Western Tier-1 GEOs): 39.7% roi. Source: PropellerAds (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/propellerads-project-b-average-roi
HTML Embed
<blockquote cite="https://lighthousedata.io/data/propellerads-project-b-average-roi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>39.7%</strong> -- roi for Project B: fast-fashion retailer ecommerce campaign on PropellerAds (In-Page Push iOS, Push, Survey Exit; Western Tier-1 GEOs)<br><small>Source: PropellerAds (2025) · <a href="https://lighthousedata.io/data/propellerads-project-b-average-roi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.