B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

4.73%

4.73% -- pitch response rate short subject lines for PR pitches with 1-5 word subject lines (Propel) (Q1 2024)

Q1 2024  · n=405,000  · Propel

PR pitches with subject lines of one to five words achieved a 4.73 percent response rate in Q1 2024.

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Attribution: Propel View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
4.73%
Unit
Percentage
Data Vintage
Q1 2024
Entity
PR pitches with 1-5 word subject lines (Propel)
Sample Size
405,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Propel Primary Tier A
https://amworldgroup.com/blog/signs-company-has-successful-pr-campaign ↗
Confidence: 94/100 Vintage: Q1 2024 Channel: Deep Crawl
Source Article
7 Signs Your Company Is Ready for PR Success | AMW®
7 Signs Your Company Is Primed for a Successful PR Campaign Public relations (PR) is a vital aspect of any business. It involves managing communication between a business and its stakeholders, including customers, employees, investors, and the general public. Quick Summary Businesses that are ready …
Also cited by
2026-09-17
Original Research
Propel · Original study ↗

Propel Media Barometer analysis

Methodology documented
Industrymarketing
Plain Text
PR pitches with 1-5 word subject lines (Propel): 4.73% pitch response rate short subject lines. Source: Propel (Q1 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/propel-short-subject-response-2024
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<blockquote cite="https://lighthousedata.io/data/propel-short-subject-response-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.73%</strong> -- pitch response rate short subject lines for PR pitches with 1-5 word subject lines (Propel)<br><small>Source: Propel (Q1 2024) · <a href="https://lighthousedata.io/data/propel-short-subject-response-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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