B
Evidence Grade B
Safe to Cite
Dated
30%
30% -- programmatic display ad spend growth rate for France (2016-2018)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2016-2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
eMarketer
Primary
Tier B
http://www.emarketer.com/newsroom/index.php/twothirds-display-spending-france-programmatic/ ↗
Source Article
Two-Thirds of Display Spending in France Is Programmatic
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer's forecast
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
France: 30% programmatic display ad spend growth rate. Source: eMarketer (2016-2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/programmatic-display-growth-france-2016-2018
HTML Embed
<blockquote cite="https://lighthousedata.io/data/programmatic-display-growth-france-2016-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- programmatic display ad spend growth rate for France<br><small>Source: eMarketer (2016-2018) · <a href="https://lighthousedata.io/data/programmatic-display-growth-france-2016-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.