B
Evidence Grade B
Trusted with Context
Recent
$50,000,000,000
$50,000,000,000 — growth in programmatic display ad spending for global programmatic display ad market (2025)
Source:
View source
Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$50,000,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
Study Type
Industry_report
Geography
Global
Trend
Stable
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
0
Citation Chain
90
Independence
30
Methodology
50
Freshness
80
Sources (4)
emarketer.com
Primary
Tier B
https://www.emarketer.com/content/programmatic-driving-growth-worldwide-display-ad-spending ↗
Also cited by
researchandmarkets.com
https://www.researchandmarkets.com/reports/5973939/heavy-trucks-global-market-op…
2026-05-25
canadanewsmedia.ca
https://canadanewsmedia.ca/former-ttc-ceo-andy-byford-resigns-as-new-york-city-s…
2026-05-29
qr-code-generator.com
https://www.qr-code-generator.com/blog/qr-codes-for-ecommerce/
2026-06-04
Original Research
Emarketer
· Original study ↗
Methodology
DETERMINISTIC_BACKFILL: structured source import; primary_source=emarketer.com; data_vintage=2025; sample_size=not stated; limitation=no LLM-generated methodology or sample size was added
Study: Industry_report
n=707
Segmentation
Company SizeAll sizes
RegionGlobal
RoleAll marketers
Channelpaid_ads
Cite this stat
Suggested hedging: Industry data from the source indicates that [claim]
According to research from the source, [claim]
the source research suggests [claim], though independent confirmation is limited
Based on the source's analysis of n=available data respondents, [claim]
Plain Text
global programmatic display ad market: $50,000,000,000 growth in programmatic display ad spending. Source: emarketer.com (2025). Via Lighthouse Research Data — https://lighthousedata.io/data/programmatic-display-ad-spending-growth-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/programmatic-display-ad-spending-growth-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$50,000,000,000</strong> — growth in programmatic display ad spending for global programmatic display ad market<br><small>Source: emarketer.com (2025) · <a href="https://lighthousedata.io/data/programmatic-display-ad-spending-growth-2025" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics — all free.