B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
85%
85% -- percentage of shoppers considering product information and pictures important for online shoppers (2025)
According to Google, 85% of shoppers consider product information and pictures to be important factors in their purchasing decisions.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier B
https://evolvetrader.co.uk/blog/challenges-product-catalogue-management/ ↗
Source Article
What Are the Challenges for Product Catalogue Management?
Posted 14.03.2025
Managing your product catalogue is a necessary job for any ecommerce business. Whether you’re running a small online shop selling a handful of items, or your product offering runs into the hundreds of thousands, some level of management is needed.
And it’s important to get it right…
Original Research
Google
· Original study ↗
Methodology
Attributed to Google; cited in Evolve Trader blog post on product catalogue management
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online shoppers: 85% percentage of shoppers considering product information and pictures important. Source: Google (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/product-info-importance-purchase-decisions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/product-info-importance-purchase-decisions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- percentage of shoppers considering product information and pictures important for online shoppers<br><small>Source: Google (2025) · <a href="https://lighthousedata.io/data/product-info-importance-purchase-decisions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.