B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
74%
74% -- users preferring app notifications over email for shipment tracking app users (2023)
74% of users say they prefer shipment tracking notifications through mobile apps over email.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2023
Entity
Geography
APAC
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MetaPack
Primary
Tier C
https://amilo.co/academy/common-shipment-tracking-status-codes-explained/en ↗
Source Article
How to Track International Shipments in Real
Original Research
MetaPack
· Original study ↗
Methodology
Cited to MetaPack, 2023
Methodology documented
Segmentation
IndustryRetail
RegionAPAC
Channelmulti-channel
Cite this stat
Plain Text
shipment tracking app users: 74% users preferring app notifications over email. Source: MetaPack (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/prefer-app-notifications-metapack-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/prefer-app-notifications-metapack-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- users preferring app notifications over email for shipment tracking app users<br><small>Source: MetaPack (2023) · <a href="https://lighthousedata.io/data/prefer-app-notifications-metapack-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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