B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

50%

50% -- share of organizations planning ai generated content for Organizations of Nordic PR and communication experts (2023)

2023  · n=450  · Mynewsdesk

50% of Nordic PR and communication experts state that their organization plans to create more AI-produced content in the future.

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Attribution: Mynewsdesk View source
Lighthouse Research Team
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Source verified Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2023
Entity
Organizations of Nordic PR and communication experts
Sample Size
450
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Mynewsdesk Primary Tier A
https://www.mynewsdesk.com/dk-da/blog/hvordan-ai-forandrer-pr/ ↗
Confidence: 57/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Hvordan AI forandrer PR og kommunikation - og hvad det betyder for dig
AI gjorde for alvor sin entré sidste år, da ChatGPT blev lanceret i slutningen af november 2022. Så skal vi nu være begejstrede, mistænksomme eller måske endda bange? I vores seneste rapport, State of PR & Communication 2023, adspurgte vi 450 eksperter om, hvordan de tror, at AI vil komme til at påv…
Original Research
Mynewsdesk · Original study ↗

Survey of 450 PR and communication experts conducted for the State of PR & Communication 2023 report; respondents reporting their organization plans to create more AI-produced content in the future

Methodology documented
Industrymarketing
Plain Text
Organizations of Nordic PR and communication experts: 50% share of organizations planning ai generated content. Source: Mynewsdesk (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pr-orgs-planning-ai-content-2023
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<blockquote cite="https://lighthousedata.io/data/pr-orgs-planning-ai-content-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- share of organizations planning ai generated content for Organizations of Nordic PR and communication experts<br><small>Source: Mynewsdesk (2023) · <a href="https://lighthousedata.io/data/pr-orgs-planning-ai-content-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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