B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
0.04%
0.04% -- share save rate for portfolio brands (H1 2025)
Portfolio beauty brands achieved an average share and save rate of 0.04% per view on boosted content in H1 2025.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
0.04%
Unit
Percentage
Data Vintage
H1 2025
Entity
Sample Size
250
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
71
Source
Traackr
Primary
Tier A
https://www.netinfluencer.com/indie-beauty-brands-redefine-creator-marketing-with-community-first-ap… ↗
Source Article
Indie Beauty Brands Redefine Creator Marketing With Community-First Approach
Indie beauty brands are steadily gaining market share in the creator economy through strategic approaches to influencer marketing that emphasize creator retention, precision spending, platform agility, and cultural relevance, according to a new report from Traackr.
The research, which analyzed 250 b…
Original Research
Traackr
· Original study ↗
Methodology
Analyzed 250 beauty brands across the US, UK, and France.
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
portfolio brands: 0.04% share save rate. Source: Traackr (H1 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/portfolio-brands-share-save-rate-boosted-content-h1-2025
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<blockquote cite="https://lighthousedata.io/data/portfolio-brands-share-save-rate-boosted-content-h1-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.04%</strong> -- share save rate for portfolio brands<br><small>Source: Traackr (H1 2025) · <a href="https://lighthousedata.io/data/portfolio-brands-share-save-rate-boosted-content-h1-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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