B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
53%
53% -- share of internet users using ai tools in purchase process for Polish internet users (2025)
Według raportu Gemius, 53% polskich internautów korzysta z narzędzi AI w procesie zakupowym.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gemius
Primary
Tier C
https://www.adtrip.pl/post/analiza-narzedzi-marketing-automation-dla-sklepow-shopify-w-dom-i-ogrod ↗
Source Article
Analiza narzędzi marketing automation dla sklepów Shopify w Dom i Ogród | Adtrip Blog - Adtrip
Spis treści
- Dlaczego branża dom i ogród potrzebuje marketing automation
- Najpopularniejsze scenariusze automatyzacji (i ich realne efekty)
- 1. Odzyskiwanie porzuconych koszyków
- 2. Sekwencja powitalna (Welcome Series)
- 3. Kampanie win-back (reaktywacyjne)
- 4. Cross-selling i up-selling po zak…
Original Research
Gemius
· Original study ↗
Methodology
Cited from a Gemius report; survey methodology not detailed in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Polish internet users: 53% share of internet users using ai tools in purchase process. Source: Gemius (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/polish-internet-users-ai-shopping-gemius
HTML Embed
<blockquote cite="https://lighthousedata.io/data/polish-internet-users-ai-shopping-gemius" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- share of internet users using ai tools in purchase process for Polish internet users<br><small>Source: Gemius (2025) · <a href="https://lighthousedata.io/data/polish-internet-users-ai-shopping-gemius" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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