B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

28%

28% -- podcast listening while driving for American podcast listeners (2023)

2023  · Demand Sage

28% of American monthly podcast listeners prefer to catch up on podcasts while driving.

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Attribution: Demand Sage View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2023
Entity
American podcast listeners
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Demand Sage Primary Tier C
https://dotmarketingsd.com/unlocking-the-power-of-your-website-6-must-have-content-types/ ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
6 Must-Have Content Types | Digital Marketing | Dot Marketing
Elevating your business with top-tier content is like unleashing a secret weapon. A well-crafted digital content marketing strategy isn’t just a feather in your cap; it’s a game-changer with a host of incredible perks. At its core, stellar content – whether it’s a captivating article, a dynamic vide…
Original Research
Demand Sage · Original study ↗

Demand Sage, cited via secondary article

Methodology documented
Industrypodcast_advertising RegionUS RoleAll marketers Channelpodcast
Plain Text
American podcast listeners: 28% podcast listening while driving. Source: Demand Sage (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/podcast-listening-while-driving
HTML Embed
<blockquote cite="https://lighthousedata.io/data/podcast-listening-while-driving" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- podcast listening while driving for American podcast listeners<br><small>Source: Demand Sage (2023) · <a href="https://lighthousedata.io/data/podcast-listening-while-driving" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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