B
Evidence Grade B
Graded
under review
Safe to Cite
Current
22%
22% -- share of listeners tuning in while driving for Podcast listeners (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
22%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MatchMaker.fm
Primary
Tier B
https://amplify.matchmaker.fm/podcast-intro/ ↗
Source Article
What to Say in Your Podcast Intro (Examples & Templates)
Original Research
MatchMaker.fm
· Original study ↗
Methodology
Listener behavior statistic cited by MatchMaker.fm; original survey source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Podcast listeners: 22% share of listeners tuning in while driving. Source: MatchMaker.fm (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/podcast-listeners-driving-22pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/podcast-listeners-driving-22pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22%</strong> -- share of listeners tuning in while driving for Podcast listeners<br><small>Source: MatchMaker.fm (2026) · <a href="https://lighthousedata.io/data/podcast-listeners-driving-22pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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