B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
34%
34% -- prescription rate for patients noticing in-office ads (2025)
34% of patients who notice in-office ads receive a prescription for a newly advertised drug.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
34%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Solomon Partners
Primary
Tier B
https://placebased.media/blog/what-is-place-based-advertising ↗
Source Article
Place-Based Media | Place-Based Advertising: Complete Guide to Location-Based OOH Marketing — placebased
What is Place-Based Advertising?
Place-based advertising is a form of out-of-home (OOH) marketing that delivers targeted messages in specific physical venues — such as healthcare clinics, high schools, grocery stores, gas stations, bars, and community centers — where a defined audience naturally spe…
Original Research
Solomon Partners
· Original study ↗
Methodology
Solomon Partners 2025 Point of Care Report
Methodology documented
Segmentation
IndustryHealthcare
RegionGlobal
Channelevents
Cite this stat
Plain Text
patients noticing in-office ads: 34% prescription rate. Source: Solomon Partners (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/poc-prescription-34
HTML Embed
<blockquote cite="https://lighthousedata.io/data/poc-prescription-34" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- prescription rate for patients noticing in-office ads<br><small>Source: Solomon Partners (2025) · <a href="https://lighthousedata.io/data/poc-prescription-34" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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