B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
70%
70% -- content relevance score for PKO Bank Polski Gen-Z campaign (2026)
70% of audience members considered the PKO Bank Polski campaign content to be 'for people like me' (compared to a category average of 55%).
- Category average was 55%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Artegence
Primary
Tier B
https://artegence.com/pl/case-studies/pko-bank-polski-kampania-wiecej-wspolnego ↗
Source Article
Case study: Platformy e-commerce i self
Original Research
Artegence
· Original study ↗
Methodology
Agency-reported campaign survey; category average cited as 55%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
PKO Bank Polski Gen-Z campaign: 70% content relevance score. Source: Artegence (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pko-gen-z-content-relevance-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pko-gen-z-content-relevance-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- content relevance score for PKO Bank Polski Gen-Z campaign<br><small>Source: Artegence (2026) · <a href="https://lighthousedata.io/data/pko-gen-z-content-relevance-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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