B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
12.6%
12.6% -- orders increase per store for National pizza chain franchise stores running local promotions alongside corporate brand postings (DoorDash case study) (2026)
Stores running local promotions alongside corporate brand postings at a national pizza chain during playoff demand saw a 12.6% increase in orders per store.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
12.6%
Unit
Percentage
Data Vintage
2026
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DoorDash Ads
Primary
Tier A
https://advertising.doordash.com/en-au/resources/power-of-partnership ↗
Source Article
The Power of Partnership: How Franchisees Win When Corporate and Local Marketing Align
Original Research
DoorDash Ads
· Original study ↗
Methodology
Regional franchisee stores during playoff-period demand; campaign dates not specified in article, year taken from collection date.
Methodology documented
Segmentation
IndustryFood & Beverage
Company SizeEnterprise
RegionNorth America
Channelmulti-channel
Cite this stat
Plain Text
National pizza chain franchise stores running local promotions alongside corporate brand postings (DoorDash case study): 12.6% orders increase per store. Source: DoorDash Ads (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pizza-chain-playoff-orders-increase-per-store
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<blockquote cite="https://lighthousedata.io/data/pizza-chain-playoff-orders-increase-per-store" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12.6%</strong> -- orders increase per store for National pizza chain franchise stores running local promotions alongside corporate brand postings (DoorDash case study)<br><small>Source: DoorDash Ads (2026) · <a href="https://lighthousedata.io/data/pizza-chain-playoff-orders-increase-per-store" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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