B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

7.51%

7.51% -- pitch response rate by body length for PR pitches with 51-150 word bodies (Propel) (Q1 2024)

Q1 2024  · n=405,000  · Propel

PR pitches with body lengths between 51 and 150 words achieved a 7.51% response rate in Q1 2024 according to Propel's analysis.

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Attribution: Propel View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
7.51%
Unit
Percentage
Data Vintage
Q1 2024
Entity
PR pitches with 51-150 word bodies (Propel)
Sample Size
405,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Propel Primary Tier A
https://amworldgroup.com/blog/how-to-work-with-a-pr-firm ↗
Confidence: 57/100 Vintage: Q1 2024 Channel: Deep Crawl
Source Article
How to Work with a PR Firm: Expert Guide | AMW®
How to Work with a PR Firm PR firms are quite similar to ad agencies. They help you reach your target audience and excite them to turn them into fans and customers. However, unlike the advertising agencies, they promote your brand via blogs, press releases, magazine articles, personal networking and…
Original Research
Propel · Original study ↗

Propel Media Barometer

Methodology documented
Industrymarketing
Plain Text
PR pitches with 51-150 word bodies (Propel): 7.51% pitch response rate by body length. Source: Propel (Q1 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pitch-body-51-150-words-response-2024
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<blockquote cite="https://lighthousedata.io/data/pitch-body-51-150-words-response-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7.51%</strong> -- pitch response rate by body length for PR pitches with 51-150 word bodies (Propel)<br><small>Source: Propel (Q1 2024) · <a href="https://lighthousedata.io/data/pitch-body-51-150-words-response-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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