B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
85%
85% -- purchase rate from brand pins for Pinterest weekly users (2024)
85% of weekly Pinners have made a purchase based on a pin they saw from a brand.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sprout Social
Primary
Tier C
https://www.haskincreatives.com/blog/should-you-choose-a-niche-as-a-pinterest-va ↗
Source Article
Should You Choose A Niche As A Pinterest VA? — Haskin Creatives
Should You Choose A Niche As A Pinterest VA?
A huge part of starting your own Pinterest marketing business is deciding who you want to work with. Should you choose a specific niche and concentrate on clients in that field, or should you broaden your net and be more of a generalist Pinterest VA?
Ther…
Original Research
Sprout Social
· Original study ↗
Methodology
Cited from Sprout Social; original methodology not stated
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Pinterest weekly users: 85% purchase rate from brand pins. Source: Sprout Social (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pinterest-weekly-pinners-purchase-from-pins
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pinterest-weekly-pinners-purchase-from-pins" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- purchase rate from brand pins for Pinterest weekly users<br><small>Source: Sprout Social (2024) · <a href="https://lighthousedata.io/data/pinterest-weekly-pinners-purchase-from-pins" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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