B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
66%
66% -- purchase after pin rate for Pinterest shoppers (2026)
66% of shoppers on Pinterest say they bought something after seeing a pin.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
66%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
itshco.com
Primary
Tier C
https://www.itshco.com/blog/jewelry-store-advertising-guide ↗
Source Article
Jewelry Store Advertising That Traces Back to Revenue
You are spending money on advertising. The problem isn't the spending. It's that almost none of them can tell you what that money produced. Not impressions. Not clicks. Actual revenue. Purchases at the counter, phone calls that turned into appointments, walk-ins that came from a Google search.
Here'…
Original Research
itshco.com
· Original study ↗
Methodology
Say they bought something after seeing a pin
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pinterest shoppers: 66% purchase after pin rate. Source: itshco.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pinterest-pin-purchase-rate
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<blockquote cite="https://lighthousedata.io/data/pinterest-pin-purchase-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>66%</strong> -- purchase after pin rate for Pinterest shoppers<br><small>Source: itshco.com (2026) · <a href="https://lighthousedata.io/data/pinterest-pin-purchase-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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