B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
76.2%
76.2% -- female audience share for Pinterest (2023)
76.2% of Pinterest's worldwide audience is female.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
76.2%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Shirofune
Primary
Tier B
https://shirofune.io/news/pinterest-integration ↗
Source Article
Pinterest Integration
Leading Digital Automation Tool Expands its Reach, Empowering Advertisers and Agencies to Streamline Pinterest Campaigns
EL SEGUNDO, Calif., Sept. 21, 2023 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management tool, today announced that it has added Pinterest to its ro…
Original Research
Shirofune
· Original study ↗
Methodology
Platform audience demographic cited in Shirofune press release
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2019 | 80% | |
| 2020 | 60% | -25.0% |
| 2023 (current) | 76.2% | +27.0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pinterest: 76.2% female audience share. Source: Shirofune (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pinterest-female-audience-share-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pinterest-female-audience-share-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76.2%</strong> -- female audience share for Pinterest<br><small>Source: Shirofune (2023) · <a href="https://lighthousedata.io/data/pinterest-female-audience-share-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.