B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
600
600 -- influencer count for Pink Panda influencer campaign (2021-11)
Pink Panda enlisted 600 nano- and micro-influencers for its November 2021 Black Friday influencer campaign across nine European markets.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
600
Unit
Count
Data Vintage
2021-11
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Epidemic
Primary
Tier B
https://www.epidemic.co/campaign-that-garnered-23-million-impressions ↗
Source Article
The Secret Behind Pink Panda's Month-Long Influencer Campaign That Garnered 23 Million Impressions | Epidemic
Pink Panda, known as Ličila.si in Slovenia, is an online makeup provider that has become a trusted name in the cosmetics industry. With a strong focus on providing high-quality products and expert advice to makeup enthusiasts of all levels, Pink Panda has expanded its reach to nine European markets,…
Original Research
Epidemic
· Original study ↗
Methodology
Agency-reported campaign detail
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pink Panda influencer campaign: 600 influencer count. Source: Epidemic (2021-11). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pink-panda-influencer-count-2021
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<blockquote cite="https://lighthousedata.io/data/pink-panda-influencer-count-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>600</strong> -- influencer count for Pink Panda influencer campaign<br><small>Source: Epidemic (2021-11) · <a href="https://lighthousedata.io/data/pink-panda-influencer-count-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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